Town centre traders certainly can't rest on their laurels in this continuing Age of Austerity. One sensible response is to hold street markets where some of the local shops bring their wares out into the open, sometimes together with other traders. Markets held in Dial Lane (October), Giles Circus, Queen Street and St Nicholas Street (November) and Fore Street (December) have all helped to bring people into some of the less 'obvious' but important streets. Ipswich town centre is so much more than the 'golden mile'!